Users search for things using lots of different terms and synonyms. This may be especially true of certain pages. You can add synonyms to the body of the content or tags, but you can also help your users find these pages with Best Bets. When a user enters a Best Bet keyword, the set page will appear at the top of the search results. Best Bets can be configured from the Admin panel: Search section > Best bets page.
On the Best bets page, start typing the name of the page you want to be a Best Bet in the Find a page box, and click on it when it appears in the dropdown. Type the word or phrase that you want to return this Best Bet as a result in the Search phrase box. Then click Add. Repeat if you want to add more phrases that will return this Best Bet. Then click Save.
A search for "cell phone" has been set up to return a Best Bets result about mobile banking
The maximum number of Best Bets that will be returned on a search is set on the Admin panel: Search section > Search settings page, under the Best Bets tab. To learn more about this and other search settings, see Search settings.